iGaming Influencer Marketing Agency
Influencer and streamer marketing for licensed gambling brands — sports, casino and gaming creators who reach adult audiences, with tracked results.
Creators are one of the most effective channels in gambling — sports tipsters, casino streamers and gaming personalities have audiences that trust their opinions. They are also one of the riskiest: regulators hold operators responsible for what creators say, and many markets ban creators who appeal to under-18s.
We select creators by audience age, location and engagement quality, brief them on what they can and cannot say, and track every registration and deposit they drive.
What we do
Creator selection. Audience demographics checked for age and market fit before any deal.
Briefs and compliance. Clear rules on bonuses, odds and safer-gambling messaging, plus disclosure labels.
Tracking. Unique links, codes and postbacks to first deposit.
Amplification. The best creator content reused in paid campaigns and on our network.
Online Gambling Influencer Marketing Campaign Creation and Management
We manage creator relationships, content review and payments, and report on registrations, deposits and cost per depositing player by creator.
Let Us Be Your Online Gambling Influencer Marketing Agency
We start with your markets and products, then shortlist creators whose audiences match your players and pass compliance checks.
Benefits Of Working With An Experienced Online Gambling Influencer Marketing Agency
Creator campaigns can scale fast or create regulatory problems. Experience shows in choosing safe creators and paying for results you can track.
How our Online Gambling Influencer Marketing Services Work
Here’s an overview of how our online gambling influencer marketing services work:
Here’s an overview of how our online gambling influencer marketing services work:
Strategy Development: We start by understanding your online gambling brand, target audience, and marketing objectives. Based on this information, we develop a customized influencer marketing strategy designed to achieve your goals effectively.
Influencer Identification: We identify and vet influencers within the online gambling community who align with your brand values and target audience demographics. We consider factors such as audience size, engagement rate, content quality, and relevance to ensure the influencers we choose are the best fit for your campaign.
Campaign Planning: Once influencers are selected, we work closely with them to plan the campaign details, including content format, messaging, posting schedule, and campaign goals. We ensure that the campaign aligns with your brand’s objectives and resonates with the influencer’s audience.
Content Creation: Our team collaborates with influencers to create authentic and engaging content that promotes your online gambling brand. This may include sponsored posts, reviews, tutorials, giveaways, or other creative formats that effectively showcase your products or services to their audience.
Campaign Execution: We manage all aspects of the influencer marketing campaign, including communication with influencers, content approval, and campaign logistics. We ensure that the campaign runs smoothly and according to plan, keeping you informed every step of the way.
Performance Tracking: Throughout the campaign, we track key performance metrics such as reach, engagement, website traffic, and conversions. We provide regular updates and reports on campaign performance, highlighting successes and areas for improvement.
Optimization and Iteration: Based on campaign performance data, we make data-driven optimizations to maximize results and ROI. This may involve adjusting targeting parameters, refining content strategies, or exploring new opportunities to further leverage influencer partnerships.
Compliance and Regulation: We ensure that all influencer marketing activities comply with relevant laws, regulations, and advertising policies governing the online gambling industry. We stay updated on legal requirements and industry standards to mitigate compliance risks and protect the reputation of your brand.
Relationship Management: We maintain strong relationships with influencers throughout the campaign and beyond. We foster positive interactions, provide support as needed, and ensure that both parties adhere to agreed-upon terms and deliverables.
Strategic Guidance: Our team provides strategic guidance and expertise to help you achieve your marketing objectives through influencer marketing. We offer recommendations, insights, and best practices to help you navigate the complexities of the online gambling industry and maximize the impact of your influencer partnerships.
Overall, our online gambling influencer marketing services are designed to help you increase brand awareness, engage with your target audience, and drive conversions effectively and efficiently. With our strategic approach and proven track record, you can trust that your influencer marketing efforts are in good hands.
Why Choose CliqBetter as Your Online Gambling Digital Marketing Agency
Here is how we run gambling creator campaigns.
Own ad network
Campaigns can tap CliqBetter’s own pop, push, native and display inventory alongside other channels.
Licensed brands only
We work with licensed operators and compliant affiliates, and plan around local rules.
Deposit-focused
We optimise toward first-time deposits and player value, not clicks or sign-ups.
Responsible gambling
Age targeting and safer-gambling messaging are part of every campaign.
Ready To Get Started?
Tell us your markets, products and budget. We will send a shortlist of creators and a test plan.