Campaign Goal
Drive awareness for the Budweiser ‘KOF’ show while targeting both male and female football lovers.
Solution
The Livescore platform was effectively utilized to garner awareness for the brand.
Consistent optimizations while targeting audiences across selected regions were performed.
Challenges
To achieve set KPI – 1,012,432 impressions
Drive users to the brand’s YouTube page
Results
Campaign resulted in:
Uniquely reaching over 664K users
An increased CTR of 0.81%
75.58% video completion rate.
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