Budweiser KOF Case Study

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Campaign Goal

Drive awareness for the Budweiser ‘KOF’ show while targeting both male and female football lovers.


The Livescore platform was effectively utilized to garner awareness for the brand.

Consistent optimizations while targeting audiences across selected regions were performed.


To achieve set KPI – 1,012,432 impressions

Drive users to the brand’s YouTube page

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Campaign resulted in:

Uniquely reaching over 664K users

An increased CTR of 0.81%

75.58% video completion rate.

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